We have seen many shifts in consumer behaviour over the last few years, from incentives to shopping online, hurdles for retailers such as fulfillment processes and the overall customer experience. Read more to find out how you can adapt your business to recent changes in shopping behaviours.
Many brands are making important strides towards a more sustainable future but until now there hasn’t been an event or platform that exists to showcase these efforts to a new generation of more eco-conscious consumers. That's how Green Friday was founded, a 4-day event that will allow Australian consumers to shop sustainable and ethical offers from Australia’s best brands.
One of the hardest parts about choosing software is finding a solution that works for your business as well as your tech stack. A system that can ‘plug and play’ no matter your set up, makes everything simple. Whether your tech stack is homegrown, headless or off-the-shelf Comestri can work around you, supporting you to focus on your business growth and customer experience.
Product page design can be a make-it-or-break-it factor when it comes to ecommerce store conversion rates. Having a well-designed product page that adheres to UX best practices will result in more purchases, which is why you should pay attention to every minuscule detail.
Getting your products seen is one of the greatest battles of online retailing; nailing SEO on these pages is arguably more important than on your homepage! Check out how to win at product SEO.
The new wave of retail requires a more sophisticated and holistic view to measuring performance - check out our top tips here.
In the final of our 3 part series, we look at how Cyber Weekend fared, how shoppers behaved and how retailers can move forward with sustainability as a key business priority.
Is it time we re-evaluate the frenzied sales season? Are we tarnishing our brands and conditioning consumers to wait for sales? Check out Part 2 of our 3 part series.
Cyber Weekend is different now. Consumer behaviour has shifted and retailers have pivoted. Check out Part 1 of our series on why retailers are boycotting the sales season and what consumers actually want from retailers.
Download Comestri's special report to understand why omnichannel is no longer enough, and how data is key to your unified commerce solution - essential for an exceptional, friction-free customer journey.
Comestri has launched a channel for the newest player in the Australian marketplace space - The DOM is now live!
Comestri has just launched its newest Channel – the Comestri SurfStich Channel – which enables retailers and brands to sell on one of Australia’s most innovative e-commerce marketplaces.
Keeping staff employed and ensuring stock turnover within stores is a major concern for retailers during lockdowns when stores are closed. “Dark stores'' are not a new concept. With the right tools and technology in place, converting your retail stores to dark stores can help keep staff employed, turn over stock and provide an exceptional brand experience for your customers.
Customer reviews contain powerful consumer insights, and tapping into them can shed light on changes you can make to ensure a better experience for all of your customers going forward. We sat down with Trustpilot to understand why reviews really matter.
Why retailers need to rethink, rework and relaunch returns. A whitepaper by Comestri & ShipStation.
We’re in a Frenzy! Comestri’s Click Central Channel is Coming Soon
One of the UK's most successful new online marketplaces has launched on the Comestri Platform - Secret Sales
Consumers expect retailers to understand their needs and how they like to shop. As they move their way through their shopper journey, from discovery to purchase, fulfillment to shipments, through to returns and refunds, customers expect a consistent and seamless shopping experience across all channels and touchpoints. Enter Unified Commerce.
2021 will no doubt bring many challenges. While the past 18 months have been difficult, many retailers embraced the new world we were forced into and made the necessary changes to set themselves up for the best chance of success this year and beyond.
With 67% of customers using multiple channels to complete a single transaction, retailers need to ensure that each channel is shoppable. Allow customers to check out when and where it suits them for a better customer experience.
As shopping behaviours continue to evolve, the delivery experience can often be the only physical experience a customer has with your brand. Make sure you get it right!
What additional functionality can a PIM bring to your Ecommerce store? Plenty! Check it out here.
When every tiny detail counts, your product content must be thorough. Structured data makes products more discoverable, emotive content makes products more appealing and descriptive content makes products more appealing. Check out our pro tips here!
Comestri now supports eBay's recently introduced managed payments functionality.
Comestri's Ben Cook sat down with Patrick Rechsteiner and Peter Ratcliffe to share their invaluable perspectives on where the online retail space will go in 2021 and Beyond
We sat down with Bionic Digital’s Peter Ratcliffe to bring you these 5 questions to ask yourself before diving down the Click & Collect rabbit hole!
Comestri's Frank Lombos shares his thoughts and tips for UK retailers for 2021.
Download this eBook by Attraqt & Comestri for insights, strategies and solutions for order lifecycle efficiency.
Prioritizing customer data is fundamental to retail recovery. Understanding your relationship with your customers, how you capture their data and how that data can be used to recover revenue should be on top of your priority list. We spoke with Emarsys to learn more.
We sat down with Melbourne-based AI tech startup, Okkular, to understand how they leverage AI and deep learning to improve customer experience, reduce costs and drive sales with product tagging.
Guest post by Red Stag Fulfillment's Director of Marketing, Jake Rheude.
Get your products found, increase conversions and reduce returns with a touch of product content magic!
First time shoppers may be hesitant, reluctant, and a little bit anxious. Retailers need to understand their concerns, and plan their customer journey accordingly. Here are some quick tips to help you help our newest disciples!
Stop wasting precious advertising dollars, giving customers a bad experience and sending them straight to your competitors!
Getting ready for a big sale? We have some preparation tips to help make your campaign a runaway success.
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