Westfield Direct Integration

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Connect your ecommerce ecosystem with our Westfield Direct integration.

On the Westfield Direct site, online shoppers enjoy a seamless checkout experience that lets them purchase multiple items from different brands or stores in a single transaction. Delivery options allow shoppers to Click & Collect from their preferred Westfield centre or have purchases delivered straight to their door. The Westfield Direct team then liaises with the relevant brand or store to fulfil these orders and arrange for collection or delivery.

The Westfield Direct website offers a curated range of products in a diverse range of categories. Shoppers can find some of Australia’s best-known brands across popular categories like apparel and footwear, homewares, beauty, skincare, and kids’ toys.

Westfield Direct is Westfield’s new digital shopping experience, giving shoppers easy access to trusted brands and stores across Australia.

Westfield Direct enables shoppers to browse curated collections and place orders for products that span multiple retailers at once. Orders are then sent to the Westfield Direct Fulfillment Team and collated into one single package, ready to be shipped or for Click & Collect.

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Core Features & Functions

Supercharge your sales and customer growth

Increase product visibility, improve rankings and lift conversions through best-practice implementation

Customise product search terms for optimal searchability

Deliver captivating, high quality imagery to help drive product discovery and conversions

Create compelling content for your product listings that reinforces key brand messaging, ensuring shoppers experience a powerful first impression of your brand

Supports Westfield Direct-specific Categories to help shoppers discover, browse, evaluate, and purchase your products more easily

Optimise inventory management and order fulfilment by creating Offers that utilise the inventory available at different Westfield locations

Automate everything

Use Comestri’s Automation Engine to create rules that filter the exact products you want to send to Westfield Direct

Automate import and export functionality to ensure all product data is 100% accurate and up to date

Set stock buffers to prevent stock outs

Create pre-defined rules that automatically filter inventory when sending Offers to Westfield Direct

Modify default XSLT mapping files used by product and order transformations to accommodate changes within your business or new requirements from Westfield Direct

… plus much, much more.

Download the full Westfield Direct Features & Functions Guide:

Westfield Direct integration with Comestri

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