As we shift our business practices to accommodate the new retail world, a customer’s post-purchase experience should not be forgotten. According to UPS, 68% of shoppers check a website’s return and exchange policy before making a purchase, highlighting the fact that the post-purchase experience should be as high a priority as securing the initial sale.
Offering a returns policy and process is a crucial step towards achieving higher customer loyalty and attracting repeat business.
Our good friends at 5874 Commerce have produced an exceptional whitepaper, analyzing the returns processes of 100 merchants. The whitepaper details returns policies, who should pay for returns, how returns can be made more customer-friendly, how many return options should be offered and much, much more.
Download the Returns in Retail Whitepaper today!